Pranatharthi Haran

Managing Director, APAC | Fluent Commerce

As Managing Director APAC, Haran is leading Fluent Commerce’s expansion in the Asia Pacific region. He is a global leader whose experience in commercial technology spans decades, multiple continents as well as some of the most valuable software businesses in the world. He now brings his passion for omnichannel commerce to the Distributed Order Management space where he sees immense opportunities for brands, retailers and distributors to level up their profitability and ability to provide better customer experiences than ever.